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Emo Moegi

Emo Moegi (萌黄えも, Moegi Emo) is one of the main characters in the anime series Kiratto Pri☆Chan. A third-year student at Kirarigaoka Middle School, she is the energetic childhood friend of fellow idol Mirai Momoyama. Emo is classified as a Pop-type idol and is known for her dynamic performances and high-spirited personality. Her preferred fashion brand is Girl’s Yell, which reflects her bold and lively style. She is often recognized by her signature catchphrase, “Emoi”, which she uses to express moments of strong emotion or excitement.

Appearance

Emo Moegi is a spirited young girl with striking azure blue eyes and blonde hair styled into thin pigtails, each tied with a pale blue ribbon. A distinct curled lock sits atop her head, and her spiky bangs frame her face, with several strands playfully sticking up, emphasizing her energetic personality.

When dressed in her school uniform, Emo adds a personal touch by wearing a blue hoodie or parka featuring animal-like ears on the hood, further highlighting her playful and expressive sense of style.

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Personality

Emo Moegi is a bold and energetic girl known for her headstrong nature and tendency to act on impulse. She is driven by passion and enthusiasm, especially when it comes to sports and the latest trends or fads, which she often embraces wholeheartedly though she may quickly lose interest once the novelty wears off.

Despite her impulsive behavior, Emo is caring and selfless, often placing the needs of others before her own. Her vibrant personality and willingness to jump into action make her a reliable and spirited presence within her idol unit and among her friends.

Relationships

Mirai Momoyama
Mirai is Emo’s childhood friend and fellow member of Miracle☆Kiratts. Their close bond is marked by Emo’s energetic personality often pulling the more reserved Mirai into new activities. Despite their contrasting temperaments, the two share a strong friendship built on trust and mutual support.

Rinka Aoba
Rinka is Emo’s teammate and the manager of Miracle☆Kiratts. While Rinka tends to be more composed and serious, Emo respects her leadership and works well alongside her, contributing her own enthusiasm and energy to the group dynamic.

Shunta Moegi
Shunta is Emo’s younger brother. Though they frequently engage in sibling quarrels and playful bickering, their relationship is ultimately affectionate. They look out for each other and share a familial bond rooted in mutual care and understanding.

Anna Akagi
Anna is Emo’s classmate and friendly rival from a neighboring class. The two often clash, exchanging playful insults and constantly bickering. Despite their frequent arguments and outward rivalry, there is an underlying fondness between them. Their dynamic suggests a strong, if unconventional, friendship built on mutual respect and competitiveness.

Etymology

The surname Moegi (萌黄) consists of the kanji 萌 (moe), meaning “sprout,” and 黄 (gi), meaning “yellow.” Together, they form “moegi,” a term that refers to a yellowish-green hue. The “gi” component alludes to Emo’s yellow hair and theme color, in keeping with the naming convention shared among several characters in the series.

Her given name, Emo (えも), is derived from the Japanese usage of the English word “emo,” originally referencing the emotional hardcore genre of music. In Japanese pop culture, it has taken on broader connotations, often used to describe something emotionally moving or expressive fitting for her high-energy and expressive personality.

Trivia

    • Emo’s birthday falls on Popcorn Day in Japan, fitting her energetic and fun-loving personality.
    • Her favorite food is popcorn.
    • She shares her birthday with Shinya Oedo, a character from Idol Land PriPara.
    • Emo’s favorite type of coords are colorful, peppy pop-themed outfits, reflecting her Pop-type idol identity.
    • Her main hobby is sending cheerful yells to encourage others, aligning with her upbeat and supportive nature.
    • Her special skill is cheering, which she uses to boost morale and energize those around her.
    • A little-known fact is that Emo was very nervous during her first Pri☆Chan performance, though she hides it well behind her usual enthusiasm.
    • Emo is voiced by Yū Serizawa, who also portrayed Sophy Hojo in PriPara.
    • She is the only member of Miracle☆Kiratts who is not voiced by a member of Run Girls, Run!, distinguishing her casting from her teammates.