APT from Yahoo!
APT from Yahoo(formerly Project AMP and Apex) is anonline advertisingmanagement platform from Yahoo. Announced on 7 April 2008,[1]the service seeks to make selling and purchasing ads easier through a common interface. The platform will begin to be introduced in quarter 3 of 2008, although members of the Newspaper Consortium organized by Yahoo were allowed to preview AMP early. The service will sell online advertising forsearch, display, local,mobile, and video mediums.
References
[1]
Citation Linkyhoo.client.shareholder.com“Yahoo! Previews Powerful New Online Advertising Management Platform” (Press release). Yahoo!. 7 April 2008. Archived from the original on April 8, 2008. Retrieved 2008-04-07.
Sep 26, 2019, 8:40 PM
[3]
Citation Linkweb.archive.org“Yahoo! Previews Powerful New Online Advertising Management Platform”
Sep 26, 2019, 8:40 PM
[6]
Citation Linken.wikipedia.orgThe original version of this page is from Wikipedia, you can edit the page right here on Everipedia.Text is available under the Creative Commons Attribution-ShareAlike License.Additional terms may apply.See everipedia.org/everipedia-termsfor further details.Images/media credited individually (click the icon for details).
Sep 26, 2019, 8:40 PM